Tsao began like most of us – as a watch fanatic and a watch collector. His first watch was an orange quartz Fossil that he took aside and taught himself to reassemble. The fossil become a Breitling, which become a Zenith, which become a group. As a younger collector, he would peruse the web in search of, researching about, and pining over his subsequent watch buy. One night, whereas he was trying to pull the set off on that subsequent watch, his spouse stated, “Alan, cease shopping for so many watches. Why not simply begin your personal firm?” The thought was born.